Financial Entrepreneurship Lessons Inspired by Iconic Brands Like Amazon and Google

Amazon and Google as Business Role Models

Amazon and Google are two of the world’s most successful companies, and they have a lot to teach entrepreneurs. Both Amazon and Google have grown from humble beginnings to become dominant players in their respective industries. Entrepreneurs can learn a lot from these two brands, particularly when it comes to financial entrepreneurship.

Be Customer-Oriented

Amazon and Google are both known for their focus on the customer. They have built their businesses by understanding what their customers want and need, and by delivering products and services that exceed their customers’ expectations. If you want to be a successful entrepreneur, you need to adopt a customer-oriented approach. This means understanding your target market, identifying their needs, and delivering products and services that meet those needs.

Embrace Disruption

Amazon and Google have disrupted their respective industries in significant ways. Amazon has transformed the retail industry, while Google has revolutionized the way we access and consume information. As an entrepreneur, you need to embrace disruption. This means identifying opportunities to disrupt traditional industries and finding new ways to solve old problems.

Invest in Innovation

Both Amazon and Google are known for their innovation. They are constantly investing in new technologies and products, and they are always looking for ways to improve their businesses. To be a successful entrepreneur, you need to be willing to invest in innovation. This means being open to new ideas, experimenting with new products and services, and taking risks.

Focus on the Long-Term

Amazon and Google have both focused on the long-term, rather than short-term gains. They have invested heavily in their businesses, even when this has meant sacrificing short-term profits. As an entrepreneur, you need to focus on the long-term. This means setting ambitious goals, investing in your business, and being willing to sacrifice short-term gains for long-term success.


By following the example set by iconic brands like Amazon and Google, entrepreneurs can learn a lot about financial entrepreneurship. These brands have set the standard in terms of customer-focus, disruption, innovation, and long-term planning. Entrepreneurs who adopt these principles will be well-positioned to succeed in today’s fast-paced business environment.